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I read about a powerful little technique to generate new ideas for short reports that I think you should know about.

Hopefully you’ve read the Short Report Profits system by now and so you know that the short reports you create should be powerful, power packed booklets on a very specific topic in a much broader niche.

Sometimes it’s hard to find those very specific topics, but this technique will make it that much easier.

Utilise the power of ‘Bullet Points’. The bullet points you see in just about every sales letter ever created. The bullet points that list just about every benefit of the report.

It’s likely that you have bought a product just because of one or two of those bullet points. Perhaps you paid $47 or more just for that one bit of information that covered just a few pages. You didn’t care about the rest of the product, you just wanted it for that tiny bit of information.

There are probably hundreds of people out there that are doing EXACTLY the same. All they want is that tiny bit of information, yet they’re having to pay $47 for it.

I think you see where I’m going…

Why don’t YOU create a short 5-10 page report that covers JUST that information and sell it for $10 or so.

You would make an incredible amount of money if you positioned your product correctly and you could literally STEAL hundreds of buyers from your competitors.

Let’s use an example…

For instance the second bullet point found at http://www.secretnaturalremedies.com/howtoliveforever.html

I’ve listed it here for you …

“Discover a fat-trapping miracle that bonds with fat molecules in the stomach to make them indigestible! So, these fat molecules are not absorbed by your body but instead passed out! (This is probably as close as you will get to a “magic weightloss pill!”) Revealed on Page 30 of the report.”

How many people do you think are buying that report ONLY for that information? Thats one powerful bullet that could be turned into a 5-10 page report.

There are thousands of other products out there with powerful bullets like that that YOU could turn into a short report and a goldmine.

What are you waiting for? Go find those powerful bullets!

by James Penn – Author of Short Report Profits

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